Web Design Pricing Guidelines

Web Site
($200/Page)
$1200

Web Site
(Custom)
Per Project

Banner Ad
$250 to $350

• 6-page design
• Client provides copy
• 2 hr. Consultation
• 2 minor sets of
   revisions
• No animation
• 1 form
• All Meta & alt tags
• Submission to the
   top ten search
   engines
• Upload site to
   server
• Artwork provided
   on Disc

• Pricing will vary
   on client needs
• Professional copy
• Custom Graphics
• 3 minor sets of
   revisions
•Animation
• Forms
• All Meta & alt tags
• Submission to the
   top ten search
   engines
• Artwork provided
   on Disc

• 3 designs
   (campaign)
• Minor animation
   if needed
• ½ hr. Consultation
• 1 minor set of
   revisions
• 1 Color Proof
• Client provides
   copy
• Artwork provided
   on Disc

e-Mail Design
(HTML)
$350 to $500

Pop-Up Ad
$250 to $350

• 2-sample designs
• Client provides copy
• 1 hr. Consultation
• 1 minor sets of
revisions
• No animation
• 2 Color Proofs
• Artwork provided
on Disc

• 2 Sample designs
• Client provides copy
• ½ hr. Consultation
• 1 minor sets of
   revisions
• No animation
• 1 Color Proof
• Java script for pop-
   up
• Artwork provided
   on Disc

e-Commerce Shopping Cart / Database Web Site

TOTAL BASIC SHOPPING CART SITE DESIGN & PROGRAMMING	$2000.00
1-YEAR URL REGISTRATION (not included in above price)	34.99

PAGE	DESCRIPTION	COST
HTML Main Pages
Home Page	This sets the tone for the rest of the site and is always customer using client's logo, colors, fonts & images. It directs the navigation structure, includes email signup for opt-in/opt-out newsletter with thank you page and auto-reply email. Also includes login for shopping cart. Includes Meta tags, alt tags, description & keywords/phrases. Submitted to the top ten search engines. All copy and content provided by client.	Included
About Us	This establishes your credibility. It is the who, what, when, where, why & how of your company. It is where affiliations are listed and any mission statement or philosophy.	Included
Contact	This covers all avenues for making sure people can contact you and not have to hunt for answers. It is customer service. Includes physical mailing address, all email addresses, a get map link if applicable, a form with a thank you follow-up plus an auto-reply to customer and to you.	Included
Resources	This helps with search engine optimization. It encourages linking to your site and well as contains links to other compatible sites and adds keyword relevancy.	Included
Site Map	Again, this is essential for SEO and makes it simple for your customer.	Included
Additional Pages	Additional pages are available @ $200.00 per page	200.00/each
URL Registration	Billed per year. If you want to purchase multiple years, discounts may apply.	34.99
Hosting	Hosting on EMCS.net billed at $22.95/month	275.40/year Not Included
Custom Content	If you want professional copy written for your site, it is billed at $50/hour.	50.00/hour
PayPal	It is up to you to register for PayPal. You will be helped with the process but because of security, it is mainly your responsibility.

STANDARD POLICY PAGES
Gift Certificates	This page outlines the parameters of the gift certificates that are available and how to purchase or use them. There is some customization by inputting your name and contact info and fitting into the overall look and feel of the site.	Included
Policy Page	This includes the product guarantee and privacy policy. There is some customization by inputting your company name and contact info and fitting into the overall look and feel of the site	Included
Shop Secure Page	This outlines the security measures of the web site to help the customer feel confident and safe, your company name, and hosting service. There is some customization by inputting your company name and contact info and fitting into the overall look and feel of the site	Included
Shipping	This covers the rates and policies. There is some customization by inputting your company name and contact info and fitting into the overall look and feel of the site	Included
Downloadable PDF Order Form	This is a standard order form. Customization includes putting your name and contact info. It is black and white.	Included
Custom Policy Pages	All custom written pages are billed at $60/hour with you providing copy. If professionally written, all pages are billed at an additional $50/hour for writing.	$60/hour custom $50/hour copywriting
Custom Downloadable PDF Order Form	If you want an order form to look like your business and site, customization is billed at $60/hour	$60/hour

STANDARD SHOPPING CART PAGES
Programming	This includes setting up the shopping cart to interact with the way the client wants. It also includes setting up the form-mail to generate results and auto-replies to you and your customer.	Included
Main Template	This directs the look for the shopping cart to fit into he overall look and feel of the site and to incorporate the necessary code to make sure the site works efficiently.	Included
Secure Template	This directs the look for the shopping cart to fit into he overall look and feel of the site and to incorporate the necessary code to make sure the site works efficiently.	Included
Setup Email Messages	Input messages from client for the auto-reply when your customer makes an order and for you when you receive one.	Included
Setup Codes Administration Area	Set up the coding for the administration area so that the shopping cart has the same look and feel throughout.	Included
Categories	Set up 5-product categories	Included
Catalog Items	Set up 10 initial product items into the catalog	Included
Shipping Rates	Standard UPS & USPS rates are set and included in package.	Included
Custom Shipping Rates	If you want custom shipping rates, additional charges apply billed at $60/hour.	60.00/hour

OTHER SHOPPING CART FEATURES
Instruction	Teaching you how to use the backend administration area to add categories, catalog items, and manage orders. First 2-hours are included. After that, each additional hour is billed at $50/hour.	2-hours Free Included 50.00/hour
Administration	This includes up to 3-one-hour meetings with client physically or by phone. After that, administration time is billed at $35/hour. Long distance phone calls, photography, images, etc are billed separately at actual cost.	3-hours Free Included 35.00/hour
Maintenance & Updates	If requested, Designer & Client can agree upon maintenance & update schedules. This is billed at $60.00/hour	60.00/hour
Procedure Manual	Manual to help you manage the back-end administration.	Included